{"id":59459,"date":"2025-06-10T10:52:55","date_gmt":"2025-06-10T15:52:55","guid":{"rendered":"https:\/\/www.cafeimports.com\/blog\/?p=59459"},"modified":"2025-07-02T10:11:06","modified_gmt":"2025-07-02T15:11:06","slug":"world-of-coffee-program","status":"publish","type":"post","link":"https:\/\/www.cafeimports.com\/europe\/blog\/2025\/06\/10\/world-of-coffee-program\/","title":{"rendered":"World of Coffee Program!"},"content":{"rendered":"

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We\u2019re heading to World of Coffee Geneva!<\/strong>
<\/h1>\n

[\/et_pb_text][et_pb_text admin_label=”Intro Paragraph” _builder_version=”4.27.4″ text_font=”Raleway||||||||” text_text_color=”#000000″ text_font_size=”16px” text_line_height=”1.9em” text_orientation=”justified” custom_margin=”||0px||false|false” custom_padding=”0px|12px|||false|false” animation_style=”slide” animation_direction=”top” animation_delay=”200ms” animation_intensity_slide=”10%” inline_fonts=”Raleway” global_colors_info=”{}”]<\/p>\n

Catch the Cafe Imports Europe team at Palexpo<\/em> from June 27th\u201329th<\/strong> for this year\u2019s World of Coffee<\/strong>. You\u2019ll find us on the show floor, cupping tables, and around town at a few special events we\u2019re hosting throughout the week.<\/p>\n

We\u2019ve got a great program planned; including producer meetups, a focused East Africa cupping, and a casual evening hangout with friends from across the coffee world. Stay tuned for details, or just come find us in Geneva, we\u2019d love to connect!<\/p>\n

Many of our team members will be traveling and prepping for the show, so we appreciate your patience if responses are a little delayed between June 24th\u201328th<\/strong>. See you in Switzerland!<\/em><\/p>\n

[\/et_pb_text][et_pb_divider show_divider=”off” disabled_on=”off|off|off” _builder_version=”4.25.0″ max_width=”150px” height=”false” animation_style=”slide” animation_direction=”top” animation_delay=”100ms” animation_intensity_slide=”10%” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” admin_label=”Brew Bar Takeover Fri 4\/25 2:30 PM” _builder_version=”4.25.0″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_image src=”https:\/\/cdn.cafeimports.com\/images\/Brew_Bar-1-scaled.png” title_text=”Brew_Bar” url_new_window=”on” admin_label=”Brew Bar Takeover” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_3_font=”Raleway|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n

Brew Bar Takeover at Barista Lab<\/strong>
Friday, June 27th | 08:00\u201315:30<\/strong>
Barista Lab \u2013 Boulevard de Saint-Georges 8, 1205 Gen\u00e8ve, Switzerland<\/a><\/strong><\/p>\n

From 08:00 to 15:30<\/strong>, we\u2019re teaming up with a stellar group of guest roasters\u2014Quo, Koppi, 7 Gaia, Nonymym<\/strong>, and Allpress, <\/strong>each taking a turn behind the bar with their favorite coffees and brew methods.<\/p>\n

Swing by Barista Lab, grab a cup (or four), and discover what these roasters are pouring.
Full schedule in the flyer; come through and taste with us!<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” disabled_on=”on|on|off” admin_label=”East Africa Cupping Desktop” _builder_version=”4.25.0″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_3_font=”Raleway|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n

Friday, June 27th, 4:00\u20135:30 PM<\/strong>
Barista Lab \u2013 Boulevard de Saint-Georges 8, CH-1205 Gen\u00e8ve<\/a><\/strong><\/p>\n

Who doesn\u2019t love a focused cupping, especially when East African coffees are on the table?<\/p>\n

Join us for an afternoon tasting fresh arrivals from Ethiopia, Kenya, Rwanda, and beyond! We\u2019ll also be joined by Africa Green Buyer, Claudia Bellinzona and Chris Abimana, founder of Tropic Coffee in Rwanda, who will share insights into the coffees, people, and our sourcing efforts.<\/p>\n

RSVP now and come taste what\u2019s brewing in East Africa this season. Space is limited<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.eventbrite.com\/e\/cup-with-us-east-africa-cupping-with-green-buyer-claudia-bellinzoni-tickets-1407748897849?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” button_text=”RSVP HERE” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#ffffff” button_bg_color=”#eac487″ button_border_width=”0px” button_border_color=”#1074aa” button_border_radius=”50px” button_letter_spacing=”1px” button_font=”Raleway|700|||||||” button_use_icon=”off” custom_margin=”||46px|||” custom_padding=”10px|30px|10px|30px|true|true” global_colors_info=”{}” button_bg_color__hover_enabled=”on|desktop” button_bg_color__hover=”#eab662″ button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_image src=”https:\/\/cdn.cafeimports.com\/images\/Cup_With_Us-scaled.png” title_text=”Cup_With_Us” url=”https:\/\/www.eventbrite.com\/e\/cup-with-us-east-africa-cupping-with-green-buyer-claudia-bellinzoni-tickets-1407748897849?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” admin_label=”East Africa Cupping” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” disabled_on=”off|off|on” admin_label=”East Africa Cuppings Mobile” _builder_version=”4.25.0″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_image src=”https:\/\/cdn.cafeimports.com\/images\/Cup_With_Us-scaled.png” title_text=”Cup_With_Us” url=”https:\/\/www.eventbrite.com\/e\/cup-with-us-east-africa-cupping-with-green-buyer-claudia-bellinzoni-tickets-1407748897849?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” admin_label=”East Africa Cupping” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_3_font=”Raleway|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n

Friday, June 27th, 4:00\u20135:30 PM<\/strong>
Barista Lab \u2013 Boulevard de Saint-Georges 8, CH-1205 Gen\u00e8ve<\/a><\/strong><\/p>\n

Who doesn\u2019t love a focused cupping, especially when East African coffees are on the table?<\/p>\n

Join us for an afternoon tasting fresh arrivals from Ethiopia, Kenya, Rwanda, and beyond! We\u2019ll also be joined by Africa Green Buyer, Claudia Bellinzona and Chris Abimana, founder of Tropic Coffee in Rwanda, who will share insights into the coffees, people, and our sourcing efforts.<\/p>\n

RSVP now and come taste what\u2019s brewing in East Africa this season. Space is limited<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.eventbrite.com\/e\/cup-with-us-east-africa-cupping-with-green-buyer-claudia-bellinzoni-tickets-1407748897849?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” button_text=”RSVP HERE” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#ffffff” button_bg_color=”#eac487″ button_border_width=”0px” button_border_color=”#1074aa” button_border_radius=”50px” button_letter_spacing=”1px” button_font=”Raleway|700|||||||” button_use_icon=”off” custom_margin=”||46px|||” custom_padding=”10px|30px|10px|30px|true|true” global_colors_info=”{}” button_bg_color__hover_enabled=”on|desktop” button_bg_color__hover=”#eab662″ button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” admin_label=”Aperitivo” _builder_version=”4.25.0″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_image src=”https:\/\/cdn.cafeimports.com\/images\/WOC_Geneva_Master-14-scaled.png” title_text=”WOC_Geneva_Master-14″ url=”https:\/\/www.eventbrite.com\/e\/aperitivo-with-cafe-imports-europe-tickets-1407758015119?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” admin_label=”Aperitivo” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_css_main_element=”margin:auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_3_font=”Raleway|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”24px” global_colors_info=”{}”]<\/p>\n

Friday Night Aperitivo with Cafe Imports Europe<\/strong>
Friday, June 27th | 6:00pm \u2013 9:30pm<\/strong>
Barista Lab \u2013 Boulevard de Saint-Georges 8, CH-1205 Gen\u00e8ve<\/a><\/strong><\/p>\n

Join us for a relaxed evening of drinks, good conversation, and even better company.<\/p>\n

As World of Coffee Geneva winds down for the day, we\u2019re taking over Barista Lab for a casual get-together. Come connect with producers, roasters, and friends from across the coffee community, no agenda, no badge needed.<\/p>\n

Whether you’re in town for the show or just want to catch up with familiar faces, this is your space to unwind, snack, sip, and chat with people who love coffee as much as you do.<\/p>\n

Spots are limited, so RSVP now and we\u2019ll see you there!<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.eventbrite.com\/e\/aperitivo-with-cafe-imports-europe-tickets-1407758015119?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl” url_new_window=”on” button_text=”RSVP HERE” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#ffffff” button_bg_color=”#6b74b7″ button_border_width=”0px” button_border_color=”#1074aa” button_border_radius=”50px” button_letter_spacing=”1px” button_font=”Raleway|700|||||||” button_use_icon=”off” custom_margin=”||46px|||” custom_padding=”10px|30px|10px|30px|true|true” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#4754b7″ button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”Raleway|700|||||||” header_2_text_align=”center” header_2_text_color=”#000000″ header_2_font_size=”32px” header_3_font=”Raleway|600|||||||” header_3_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n

See you in Geneva!<\/h2>\n

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[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ disabled_on=”on|on|on” admin_label=”Row” _builder_version=”4.16″ disabled=”on” ab_subject=”on” ab_subject_id=”2″ collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/cdn.cafeimports.com\/images\/CI_Legendary_closed.png” title_text=”CI_Legendary_closed” _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”LEGENDARY COFFEE Title” _builder_version=”4.18.0″ text_font=”||||” text_text_color=”#1a1a1a” header_font=”Oswald|on||on|” header_text_align=”left” header_font_size=”60px” header_line_height=”1.3em” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”10%” global_colors_info=”{}”]<\/p>\n

Welcome to the<\/h2>\n

2023 Legendary Coffee Exchange<\/h1>\n

[\/et_pb_text][et_pb_divider color=”#ed4441″ divider_position=”center” divider_weight=”3px” disabled_on=”off|off|off” _builder_version=”4.16″ max_width=”150px” height=”false” animation_style=”slide” animation_direction=”top” animation_delay=”100ms” animation_intensity_slide=”10%” global_colors_info=”{}”][\/et_pb_divider][et_pb_text admin_label=”Discover Beatuty Text” _builder_version=”4.18.0″ text_font=”Raleway|600|||||||” text_font_size=”16px” text_line_height=”1.9em” text_orientation=”justified” custom_padding=”30px|||” animation_style=”slide” animation_direction=”top” animation_delay=”200ms” animation_intensity_slide=”10%” global_colors_info=”{}”]<\/p>\n

Join us in Portland at the 2023 SCA Expo for round three of the Legendary Coffee Exchange.<\/p>\n

[\/et_pb_text][et_pb_toggle title=”HOW IT WORKS” open_toggle_text_color=”#000000″ admin_label=”How it works” _builder_version=”4.16″ _module_preset=”default” title_text_color=”#000000″ title_level=”h3″ title_font=”Raleway|600|||||||” body_font=”Raleway||||||||” body_ol_line_height=”1.5em” global_colors_info=”{}”]<\/p>\n

1. Sign up! <\/span><\/p>\n

Sign-ups are open from March 16\u201330.<\/strong><\/p>\n

2. Get randomly matched with another coffee roaster.<\/span><\/p>\n

We\u2019ll introduce you to your exchange partner via email.<\/strong><\/p>\n

3. Send an\u00a0 8\u201316 oz. bag of a single-origin coffee roasted by you to your exchange partner.<\/span><\/p>\n

4. Cup your own coffee alongside your exchange partner\u2019s.<\/span><\/p>\n

You can find our in-house cupping form here, and watch a video featuring Cafe Imports sensory analysis director Ian Fretheim for more information on how to use it. (If you prefer to do your own thing, that\u2019s great, too. Only use what\u2019s helpful.)<\/span><\/p>\n

5. Make time to share your feedback and cupping results with your exchange partner via email, Zoom, FaceTime or whatever feels best.<\/span><\/p>\n

6. Let us know how it went!<\/span><\/p>\n

We\u2019ll send out a quick survey after the exchange, and we can\u2019t wait to hear about your experiences.<\/strong><\/p>\n

[\/et_pb_toggle][et_pb_toggle title=”REGISTRATION FORM” open_toggle_text_color=”#000000″ admin_label=”Registration” _builder_version=”4.16″ _module_preset=”default” title_text_color=”#000000″ title_level=”h2″ title_font=”Raleway|600|||||||” global_colors_info=”{}”]<\/p>\n