Map It Forward Podcast – What Is Quality in the Coffee Industry?

Posted on August 19th, 2025

Catch Ian on The Daily Coffee Pro Podcast

For those who love a coffee podcast, we have a great new listen for you. Ian Fretheim, Director of Sensory Analysis, chatted with Lee Safar, the founder of Map It Forward, on The Daily Coffee Pro Podcast. Throughout this week’s 5-part series, they explore the question, “What is Quality in the Coffee Industry?”

Find them now on your favorite podcast platform or watch the videos below!

1. Tools for Assessing Coffee Quality

3. Quality, Hype, and Coffee Competitions

5. Q Graders, Cuppers, and Technology

2. How Do We Define Quality?

4. The CVA Won’t Fix Anything In Coffee

1. Tools for Assessing Coffee Quality

2. How Do We Define Quality?

3. Quality, Hype, and Coffee Competitions

4. The CVA Won’t Fix Anything In Coffee

5. Q Graders, Cuppers, and Technology