“Making Coffee Work for Women” – Grounds for Empowerment Workshop: Guatemala City 2019
Grounds for Empowerment is a women-focused coffee think-tank out of Emory University, which links a cohort of caficultoras together with coffee-industry mentors and students studying relevant fields such as economics, accounting, human health, and mathematics. Its mission is to open access for the producers to tools and expert guidance in order to, well, empower them to build their own marketing profiles, analyze their existing financial health and sustainability, uncover their potential and discuss areas where they can increase their market advantage, and set tangible goals for the future. Here’s a round-up of the 3.5-day event.