Victor was born and raised in San Juan, Puerto Rico, a place that may or may not be responsible for his curiosity, love of travel, and deep appreciation for good light. At the very least, it gave him a sunny, tropical starting point.
His academic path began with a B.A. in Political Science and another in Anthropology, followed by a brief chapter in law school before he realized his real pull was toward photography and storytelling.
Before joining Cafe Imports, Victor spent more than a decade working as a commercial photographer. Along the way, he also owned a bike shop, traveled extensively, and lived in several places around the world.
Today, as Marketing Manager at Cafe Imports, Victor brings together his background in photography, visual storytelling, travel, and curiosity to help shape how the company shares its work, relationships, and coffee stories with the world.
He enjoys still moments, moving things, and the occasional beautifully organized project timeline.